Official Press Release with More Details:
Grand Opening & Ribbon Cutting
Announced for Laree + Co.
Owner Alivia Kraft originally started L+C in honor of her daughter, Lillian, who was diagnosed with Trisomy 18 at 27 weeks’ gestation. Though she wasn’t expected to live past birth, Lillian celebrated her fourth birthday in August. Her determination and vibrancy for life inspired Alivia to step out of her comfort zone and do something she had always dreamed of – opening a boutique.
Trisomy 18 has impacted their lives on such a level that Laree + Co.’s mission is in part to spread awareness of medically-complex children and their illnesses through the naming of products after fellow medically-complex “warriors” and angels.
To further this effort, 10% of all profits are donated to Cardinal Glennon Children’s Hospital in St. Louis, Mo. CGCH is Lillian’s hospital and has save her life on numerous occasions.
Laree + Co. strives to offer beautiful and superior-quality tees, women’s apparel, holiday apparel, vinyl and fabric bows, shoes, headwraps, and more. Home décor and other furnishings will come in the future.
Support local – and a good cause – by stopping in this Saturday for Laree + Co.’s grand opening, where light refreshments, drinks, and door prizes will be available. Or, stop in
Monday-Friday 9am – 6pm during regular store hours.